One man’s waste can be another man’s treasure. 

Pramod Susare hails from Ahmednagar district in Maharashtra. He completed his mechanical engineering degree from B.P. Vichardhara College of Management in 2017. Soon he started working for a multinational company, Haier Appliances in Pune.

He used to earn only Rs. 12,000 a month out of which he used to send some to his parents. It was difficult for Pramod to meet the monthly expenses. 

When Pramod was on a trip to China in 2017, he had a Eureka moment that was about to change his life. In China, he saw how at some places they recycled used materials like scrap tyres or drums to make furniture. This furniture was not only recycled but also attractive and unique. 

“I realized that the same could be replicated in India, and there could be a potential market for the same. After returning home, I started researching the same and learned that there were hardly any players in the sector,” he says.

P2S international
Pramod Susare

Starting with P2S International: 

Pramod spent a lot of time doing additional research and adding more knowledge. He turned to youtube to learn how he could convert these drums and tyres into furniture. 

P2S international
P2S international logo

While waiting at a tyre shop once, he inquired about the price of discarded tyres. It was around Rs. 8 per kilo. After adding up repair costs, labour costs and a 30 percent profit margin he calculated the total cost.

In September 2018, Pramod Susare set up his own startup- P2S International, he was confident about his idea to sell upcycled furniture.

He used some of his savings and borrowed some money from his friends. Pramod initially bought some second-hand tools to begin with the manufacturing process. He started with chairs, tables and seating items from recycled tyres. 

“The tyres with which we used to play in school, we play with them now also but in a different way,” says Pramod. 

Pramod was quite dejected as he did not receive any orders for 3 to 4 months. He started displaying his products near food joints and juice centres along the highway so as to gain visibility.

All this while he continued to do his day job as a maintenance engineer. He did not even inform his family about his new venture. 

The first big order:

It was in January 2019 that Pramod received his first big order. A Pune-based cafe had contacted him for furniture. This order helped him earn Rs. 50,000. As this cafe was inaugurated by celebrities and entrepreneurs he got some well-deserved appreciation and recognition. 

Soon Pramod bagged another project from a restaurant called ‘Velvet Garden’ in Thane. This order single-handedly helped him earn Rs.5.5 lakh. 

“I realized that the same could be replicated in India, and there could be a potential market for the same. After returning home, I started researching the same and learned that there were hardly any players in the sector,” Pramod tells. 

P2S international
Recycled junk furniture

Soon he generated a turnover of almost 1 crore. Now the company scored orders from states like Haryana, Punjab, Bengaluru, Goa and Chennai, among others. Currently, he has 14-25 artisans working on this furniture. 

 

Soon Covid hit and instead of stepping back, Pramod stepped up. He started manufacturing sanitizer dispensers and hospital beds for hospitals. 

How the business has panned out so far?

Like many others, even Pramod has faced challenges in the business. He learned the importance of sourcing quality raw materials. 

“I am also particular about sourcing the drums. Drums from oil industries are a strict no-no, as once there was an incident of a drum catching fire,” says Pramod.

 

P2S international
Recycled junk furniture

Pramod has now been getting orders from all parts of the country. But due to limited resources, he is unable to deliver from his workshop in Pune. He has further plans to expand his manufacturing units locations across the country. By 2022 outlets will be set up in Mumbai and Thane. 

Pramod Susare is really happy working as an entrepreneur for his company P2S International rather than an employee. Through Youtube, Pramod has changed the course of his life. 

To order your unique upcycled furniture, contact at,  9658635777/9552354274. 

 

 

 

Read about more such change-makers:

Three ladies and their ‘Milk Bags Project’

Shelf life enhancer: Dr. Jagadis Kapuganti’s innovation

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